Karyna R

I’m a London-based fashion, beauty and lifestyle creator with a background in styling, creative production and visual storytelling. I create polished, authentic and visually engaging UGC that feels natural while still having a strong editorial aesthetic.

I shoot fashion, beauty, accessories, skincare, lifestyle and travel content - from try-ons and GRWMs to product-focused videos, styling content, unboxings and cinematic brand stories.

Brands can expect thoughtful concepts, strong attention to detail, high-quality visuals and content tailored to their identity and target audience. I can work from a brief or develop the creative concept myself, bringing a stylist’s eye to every shoot.